Take your team
off mute.
There's a lot stopping people from talking about what they do.
And then there's time. Sellers have calls to make. Execs have companies to run. Marketers are already stretched thin sorting out everyone else.
So what happens? Silence. Your team knows things worth sharing. Your company has a story worth telling. Your market is waiting to hear from you.
But nothing happens. So instead… your competitors fill the void. And your pipeline never hears from you until a cold email lands in their inbox.
And you get nope after nope, or worse, ignored.
That's what we're here to fix.
Drumbeat exists to get your whole team visible.
From CEO to SDR and everyone in between. Everyone who has something to say… saying it. It's simple… but it's hard.
On message. In their voice. And without friction.
What we believe
Everyone has something worth saying.
Everyone in your company has something worth saying. They just don't have time to say it, or they don't know how, or they're scared of getting it wrong.
LinkedIn is where your market lives.
It's not optional anymore. If your team isn't posting, you're invisible. If you're invisible, you lose deals.
AI should make you sound like you.
Not like a bot. The world is drowning in AI slop. We built Drumbeat to be the opposite: technology that brings out your voice.
Tools that don't get used are worthless.
Employee advocacy failed because it asked too much. Drumbeat works because it asks as little as possible of you.
Meet the team
Co-Founder & CEO
In 2015, Parry founded Phrasee — one of the first AI marketing platforms, back before anyone could even spell "AI". He scaled it globally and sold in 2022. Along the way, he watched brilliant companies sit on thousands of untapped connections — sales teams not posting, execs going off-message, founders too busy to show up. Drumbeat turns that hidden reach into real pipeline. That's why he built it.
Co-Founder & CCO
Jonny spent 18 years at Adestra (later Upland) helping thousands of businesses figure out digital marketing. He's seen what happens when you give people tools they won't use — nothing. At Drumbeat, he makes sure your team actually posts, sounds like themselves, and stays on-message without it feeling like work. Fun fact: Jonny drummed in a death punk band, so "Drumbeat" came naturally.
Co-Founder & COO
Dan is a chartered accountant who was CFO & COO at Phrasee from 2020–2023, driving 3x revenue growth and scaling the operation from startup to global. He knows what it takes to grow fast without losing control. At Drumbeat, he's building the infrastructure that lets your whole team communicate at scale — with full visibility, proper governance, and results you can actually measure. Growth with grip.
