Exclusive Event

Drumbeat presents

Drumbeat: Unmuted

April 15th, 2026
9:00 am – 11:00 am

“The statistically optimal way to use LinkedIn”

Register Your Interest
The Talk

Your LinkedIn posts aren’t bad. They’re statistically normal.

Sometimes, LinkedIn makes you want to walk into the sea. But… there’s 1.4 billion people on it, including all of your prospects. So you have to be there.

But every time you do a post and get 100, 200, 300 impressions… you start wondering… “Am I bad at it?”

Well, maybe, but probably not!

We analysed thousands of posts distributed via the Drumbeat platform. And it turns out… what you may perceive as “mediocre” posts are actually… perfectly normal.

In this session, you’ll learn…

01

The Distribution Behind the Data

The statistical distribution that drives LinkedIn responses. Sounds boring but it’s not.

02

What “Good” Actually Looks Like

For normal humans. Not hustle bro’s taking 4am ice baths.

03

The Optimal Strategy

The optimal statistical strategy to maximise your team’s impact on LinkedIn.

Parry Malm
Your Speaker

Parry Malm

Co-founder, Drumbeat · Founder, Phrasee

He’s built two companies that use statistics (not vibes) to drive results for sellers and marketers.

Simply put… you got to be on LinkedIn. Sometimes it’s cringe. But you need to get past the ick, and use the stats to your advantage.

Come learn how.

Reserve Your Spot

Register Your Interest

Space is limited. Register below and we’ll confirm your place as soon as possible.

Business email only — no personal email addresses