Three ways to run the loop.
One seat for solo operators. The full platform for proper GTM teams. Or hand the whole engine to us and we'll run it for you.
Solo
One person running their own LinkedIn presence and outbound, end to end. Founder selling, solo SDR, fractional CMO.
Scoped on a 30-minute call
Book a demo- Full Create: AuthorDNA voice cloning, posting, scheduling
- Full Connect: Radar daily prospect surface, ICP scoring
- Full Convert: The Opener, human-in-the-loop approvals
- Attribution from your posts back to the leads they produced
- The Times-featured keyword research, baked into your editor
- Email support, 1 business-day response
Mainstage
Multiple seats. Different roles. Territories. The full Hunters & Gatherers split, with the governance to run it at scale.
Scoped on a 30-minute call
Book a demo- Everything in Solo, across every seat
- Hunters & Gatherers workspaces — one app, two surfaces
- Territory management — pinned accounts and open-mode discovery
- Account-level signal rollups across the team
- Approvals, full audit trail, admin controls (built for grown-ups)
- Team-wide analytics with loop attribution
- Dedicated CSM, onboarding, and ICP calibration
- Priority support with named contact
Full Service
Hand the engine to us. Our team runs Drumbeat on top of your brand — you spend your time on the conversations it books, not the work that gets them there.
Engagement scoped on a call
Talk to a founder- ICP & positioning workshop — buyer, voice, messaging loaded into Drumbeat
- Content engine — we draft, schedule, and publish your team's LinkedIn content
- Daily prospect work — our team works Radar; we draft the Opener for your approval
- Reply prep — every reply teed up with context and a suggested response, you press send
- Monthly review — pipeline, attribution, what's working, what's getting cut
- The thing we won't do: pretend to be your seller on a live conversation. That part is you.
Why we don't list a price — and why the call is worth it.
Why isn't there a price on the page?
Drumbeat isn't a swipe-your-card Mailchimp tool. It isn't $20 a month either. It's a grown-up product for teams who take GTM seriously, and the price reflects that.
What you actually need depends on the shape of your team — one seller, a full sales floor, a managed engine on top. We'd rather scope it on a call than pick a number off a slider that doesn't fit anyone.
Why do I have to schedule a call?
We've worked in tech long enough to have watched plenty of people half-use a product because nobody made sure it fit them in the first place. Before you sign up, we want to be sure Drumbeat is right for you — and where it isn't, we'll tell you.
We also believe humans-in-the-loop, with AI assistance, is the future of GTM. We put our money where our mouth is: whether you're one founder or a fifty-person sales floor, it's worth thirty minutes of our time. We're certain it'll be worth yours too.
Thirty minutes with a founder.
What Drumbeat replaces — and what it doesn't.
We don't pretend to be everything to everyone. Here's where Drumbeat plays, and where you'd be better off with something else.
| Feature | Drumbeat | Outbound automation platforms Lemlist, Instantly, HeyReach | Vibe-coded GTM systems | DIY Clay + HeyReach + Claude + … | Employee advocacy Hootsuite Amplify, EveryoneSocial |
|---|---|---|---|---|---|
| Content generated in your team's real voice (AuthorDNA) | Yes | No | Partial | DIY DIY only | Partial |
| Signal-based lead surfacing (engagement, launches, role changes, press, hashtags) | Yes | No | Yes | DIY DIY only | No |
| ML scoring against your ICP — improves with use | Yes | No | Partial | No | No |
| Closes the loop (content → signal → conversation → outcome) | Yes | No | No | No | No |
| Human-in-the-loop — you approve every message | Yes | Partial | No | DIY DIY only | — N/A |
| Designed around fewer, better reachouts — not volume | Yes | No | No | DIY DIY only | — N/A |
| LinkedIn account-safety first | Yes | No | Partial | No | Yes |
| Built for whole teams (territories, account rollups, admin) | Yes | Partial | No | No | Yes |
| Attribution from a published post to the lead it produced | Yes | No | No | No | No |
| Approvals + full audit trail | Yes | No | No | No | Yes |
| Language tuning by the team behind Phrasee / Jacquard | Yes | No | No | No | No |
Who Drumbeat is (and isn't) for.
- You sell B2B and your buyers actually live on LinkedIn
- You believe your sales team should still be the ones selling — Drumbeat just makes them dangerous
- You'd rather have 25 real conversations a month than 2,500 cold sends nobody reads
- You want one tool covering content, prospecting, and outreach — not three with overlapping seat counts
- You're a grown-up who expects to approve what goes out under your team's names
- You don't believe your sales team should be involved in selling
- You'd happily entrust your GTM operation to a 22-year-old vibe coder with a Cursor subscription
- You measure GTM success in raw connection-request volume rather than pipeline
- Your buyers aren't on LinkedIn (pure B2C, deep industrial, etc.)
- You're already happy with your DIY Clay + HeyReach + Claude duct-tape stack
- You want an employee-advocacy tool that gives everyone the same post to share
Pricing questions.
Drumbeat isn't a swipe-your-card Mailchimp tool. It also isn't $20 a month. It's a grown-up product for teams who take GTM seriously, and the price reflects that. What you actually need depends on the shape of your team — one seller, a full sales floor, a managed engine on top. We'd rather scope it on a 30-minute call than pick a number off a slider that doesn't fit anyone.
Yes. Whether you're a solo founder or a fifty-person sales floor, a 30-minute scoping call is worth it on both sides. We'd rather tell you Drumbeat isn't the right fit than have you half-use it for a year. Worst case: you got a free demo and a candid view of where you actually are with GTM.
Drumbeat Full Service is done-for-you. We run the loop — build the ICP, draft and post your team's content, work the daily prospect list, draft the openers, and bring you ready-to-have conversations. You stay on the conversations themselves (we're not interested in pretending to be your sellers), but everything around them is run by our team on top of the Drumbeat platform. For founders who want results without standing up a GTM team yet, or teams that want a managed engine alongside their own.
No. Please go try all the free-trial products first, and then let's chat. You'll see that Drumbeat is built for grown-up teams selling grown-up products. If you want a vibe-coded LinkedIn spamming system that promises 100 meetings a week, that's your prerogative and we wish you luck.
Everything that's customer-facing in the product: content generation with AuthorDNA, your posting workflow, Radar with daily prospect surfacing, ICP scoring, the Opener for connection messages, attribution back to posts, and the full analytics view. Mainstage adds team workspaces, territories, account rollups, admin controls, approvals, and a dedicated CSM. Full Service adds our team running it for you.
Either. We offer pricing incentives for longer terms, but we're happy with quarterly rolling if that suits your budgeting cycle. Full Service is engagement-based — we scope the term together.
Some of our customers decide to stop paying for LinkedIn's premium products once Drumbeat is running. Many keep both. Drumbeat is part of your GTM operation, but your sellers still need to sell on their own — Sales Navigator and Premium are tools in their kit, and only they can decide if they still want them. We don't resell LinkedIn licences either way.
We invoice in USD, EUR, or GBP depending on entity — just tell us during onboarding.
