The teams running the loop.
From individual SDRs to full commercial teams, here's how B2B companies use Drumbeat to turn LinkedIn from a chore into a standing source of pipeline.
A short list of who's running Drumbeat today
Real customers. Real numbers.
Self-reported, trailing twelve months. No aggregate marketing claims dressed up as wins.
"Thousands of impressions on content showcasing our latest product development."
Drumbeat's become a powerful way to drive new business — thousands of impressions on content showcasing our latest product development.Campbell Waddell CEO, Trackwalk
The reaction came from well outside my usual sphere — not just existing clients and friends liking posts, but the LinkedIn contacts I don't currently do business with.
I'm really enjoying Drumbeat and it's saving me hours. It's like me, but better.
We've gone from sweating over infrequent posts to regular, engaging content — created, approved and deployed in a heartbeat.
Drumbeat has lifted my LinkedIn presence with clear, credible content that actually sounds like me. In a space where trust matters, the jump in connection requests across my network tells the story.
Different teams. Same loop.
Drumbeat is built for teams — but it scales down to a single rep and up to a whole commercial org. Here's where you'll probably recognise yourself.
The individual SDR
One rep, one patch. Radar surfaces the handful of leads worth your time each day and drafts the opener tuned to the signal — so you spend the day closing, not scraping lists. It's the starting point, and the template the rest of the team copies.
The founder-led team
A founder and the first few hires, before there's a GTM department. Everyone posting in their own voice, everyone working the signal that content creates — one loop, running across the whole founding team.
The sales team
SDRs and AEs running as one motion. Gatherers create the signal, Hunters convert it, and Drumbeat keeps every rep on-message and every conversation organised — the Hunters & Gatherers split, working as designed.
The whole commercial org
Marketing and sales on the same loop, across multiple territories and dozens of seats. Drumbeat runs it all — with the approvals, audit trail and governance to keep it on-message at scale.
The full stories.
Longer-form pieces on how specific customers run Drumbeat — including the bits that didn't go to plan first time round.
How a growing agency activated their whole team's network
See how BY Design scaled their social presence from founder-only to team-wide, turning every consultant into an on-message advocate — with consistent, authentic content orchestrated at scale.
Read the case study →How one organisation aligned their leadership voice across every channel
See how Liberty Woodland School orchestrated consistent, authentic messaging across their leadership team — creating a unified voice that amplifies their mission at scale.
Read the case study →Want to be the next one?
Most demos run 30 minutes. We'll show you the product, talk through your ICP, and tell you honestly whether we're a fit.